User experience

User experience. How does an end user experience your platform? Does this match his or her expectations? Does this make you feel positive? The basis of user experience is thinking from your target group, from your end users. Communicating the right feeling, giving the right information which will lead to more conversion (registrations, more purchases, questions via the contact form or phone calls). Together we make an impact and achieve results in the digital world, no matter which sector you are active in, we, as a digital agency, know how to strike the right chord with your visitors and really set the user experience right!

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What is User Experience?

The common abbreviation for User Experience is UX, or user experience. This is the feeling and experience that a visitor gets when visiting websites. Using the user experience in the right way gives the visitor a positive feeling and does not lose sight of the customer's wishes. This leads to recurring visitors and more conversion (e.g.: subscribe to the newsletter, sell in a webshop or have a quotation form filled in). The entire UX design contributes to this: from devising transitions and animations to implementation with a smart front-end.

The starting point of user experience

The starting point for a good user experience starts with doing research. In the preliminary phase and during the introduction, the target group of your organization investigates Redkiwiand with what purpose they come to the site, in which we focus on the end user. In addition, we will of course look at what your goal is with the website and how we can shape it into the right user experience for the website.

So we tackle it together

Strategy & advice

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Just start and see where the ship beach is not our thing. Making an impact starts with a solid foundation, a digital strategy. Together with you, our strategists look at which strategy fits your organization in this complex digital world.

Concept & design

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Based on the chosen strategy, our UX designers form the ideal customer journey. This is where we visually connect visitors to your brand. In this way, satisfied visitors become loyal users.

Open Source Development

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We strive for sustainable and surprisingly reliable solutions. Cheap will be expensive, no quick and dirty tricks and always from an open mind. In fact, open source is in our DNA and accessibility in our hearts. We use open source development to make impact.

The digital world is never complete and technology and users never stand still. Ever seen 100% conversion except for that one test of your own? No? We thought so. With digital marketing we keep collecting data and turning the buttons to get even more out of your platform, step by step.

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The digital world is never complete and technology and users never stand still. Ever seen 100% conversion except for that one test of your own? No? We thought so. With digital marketing we keep collecting data and turning the buttons to get even more out of your platform, step by step.

Hosting & support at RedkiwiRotterdam

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After going live from your website, webshop or platform, it's only just beginning. Active, professional hosting and support is what we deliver. We opt for an approach in which your online platform has the space to grow.

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Q&A

What makes Redkiwi unique?

What makes Redkiwi unique?

Sometimes our solutions are unexpected and daring. But always surprising and reliable. And from an open mind. Open Source is in our DNA. Accessibility in our hearts. A full service digital agency and everything we design and develop is from the client's quirky mind, customer-driven, which distinguishes you from the rest. Everything with just one goal: CREATE DIGITAL IMPACT!

Do you design mobile first?

Do you design mobile first?

We certainly do, nice question! We use data from Google Analytics for this purpose. When a large part of the visitors visit the website with a mobile phone, or we see an increase in it, mobile first is a good choice. In any case, we always make sure that the website on every device is solid.

Do you design data driven?

Do you design data driven?

When we get the time and space for this, we like to do it. Data is important to gain (new) insights into the digital landscape in which you are active.

What should I imagine at the work sessions?

What should I imagine at the work sessions?

We use the work session to get to know the company, its products, target groups, markets, etc. better. Together we fill in the customer journey, so that we can create a website that meets the needs of the target group. Together we determine the kpi's of the website, discuss wireframes, look at concepts and identify personas. Every work session is different and let's connect to what's really needed.

What am I supposed to imagine at the kick off?

What am I supposed to imagine at the kick off?

The kick off is a first meeting where, in a relaxed atmosphere, both project teams get to know each other. During this meeting we often prepare the customer for what is to come, so that everyone knows where they stand.

Do you also do usertesting and in what way?

Do you also do usertesting and in what way?

Yes! We certainly do user tests. We even think they're indispensable! A website should be tested with real users for optimal results. Because: 'What people do, and what they say they do, are entirely different things.'.

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